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Fabio Cuffaro

iOS App Installs now Trackable in Google Analytics

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Many people today are using AdMob and other ad networks to help promote their mobile apps.  Trying to get people to install their app can be difficult, but when done properly it can provide an excellent return on investment.  Until now, however, people had to rely on the stats provided by the ad network itself, which aren’t always the best.  According to a recent announcement, Google Analytics will soon be giving you detailed information about your iOS app install campaign so you can get a better idea of how successful your campaign actually was.




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